One of the biggest automakers in the world, Chery, has announced that the Tiggo 7 Pro, which was just released in Australia (formerly known as the Tiggo 7 Pro Max in South Africa), has received a 5-star safety rating from the Australasian New Car Assessment Program (ANCAP). In November, the Tiggo 7 Pro Max was introduced in South Africa and quickly became popular in the market. 

Chery's dedication to providing the best possible automobile safety for its customers and other road users is shown in its 5-star ANCAP safety rating. The independent and thorough vehicle safety assessment program, ANCAP, carried out multiple tests to evaluate Chery's TIggo 7 Pro for safety. In terms of adult and child occupant protection tests conducted, the Tiggo 7 Pro received scores of 88%, 72%, 86%, and 86%, respectively.

Verene Petersen, the Marketing Manager for Chery South Africa, said that Chery was delighted to receive the prestigious 5-star ANCAP safety rating for their Tiggo 7 Pro. She further emphasised Chery's commitment to safety by delivering vehicles that adhere to the most stringent safety standards, offering assurance and peace of mind to their customers. 

Following the launch of its most recent new model, Chery has witnessed an exponential growth in demand for its entire lineup, including the Tiggo 4 Pro LiT, the newly released Tiggo 7 Pro MAX, and the brand-new MY23 Chery Tiggo 8 Pro MAX.

In the mid-range SUV market, Chery customers can now expect a new standard of quality, technology, and performance from both Pro MAX models.

Notably, the new Tiggo 7 Pro MAX now includes an all-wheel drive option and a new AI-optimised camera array, from which the driver can remove the car to reveal the ground below.

Additionally, the Tiggo7 Pro Max AWD variant has a Driver Monitoring System (DMS) that detects symptoms of exhaustion and distraction in the driver's facial expression and uses that information to determine the driver's level of attentiveness. When combined with a potent 1.6 TGDI engine that produces 145 kW of power and the guaranteed 10-year/1 000 000km extended warranty, it's easy to see why the cars are becoming more and more popular among South African car buyers.

Chery's new Tiggo 4 Pro LiT, which was also unveiled in South Africa in November, is equally in demand and sits on the opposite end of the performance and price spectrum. This opens up the Chery brand to a sizable, untapped market of budget-conscious buyers.